When the term microexpression doesn't tell the whole story, you gotta make up some new words.
For better or worse, a new bit of jargon has shown up in the shop recently: The MicroExpression. And before this little bit of etymology goes viral, it's probably a good idea for us to at least explain how it emerged.
The Microexpression 2.0
As we have talked about elsewhere, The Trusted Face is a simple business based on microexpressions. We authenticate and examine videos and images by mapping tiny movements of the face and head. During the year or so that we have been developing our technologies, we have come to use so many tools to study the face that those tools now work together in haphazard ways.
And we're finding that we are integrating technologies that are no longer strictly limited to facial expressions.
We're very excited about tools that allow us to evaluate speech patterns and measure vocal authenticity and sentiment. We are seeing possible integrations with digital geographic information systems, and we even use some of the ideas behind Resting Bitch Face.
In order to wrap those ideas into The Trusted Face, we needed a new term to describe the entire family of facial and vocal movements that we study and authenticate.
Welcome to the MicroGesture! That is, the itty-bitty part of the human body, usually up near the face, neck or head, that moves consistently enough for us to map. We then use this cartography to distinguish what's real from what isn't and begin to listen for honest human emotion and other truths.
To us, the face is the vast cathedral of our being. It's not surprising that we need all the tools we can find in order to properly map and understand it.